OFFICIAL INVITATION: MACWORLD CONFERENCE & EXPO SPECIAL INTEREST AREAS
TAKE PART IN TURNKEY PAVILIONS
-- Stations start at $2995 (with applicable discount) -- see below for info
-- First 10 companies signed get $500 off, courtesy of MacTech Magazine
-- Your cost-effective solution for exhibiting at Macworld Conference & Expo
-- Several New Market Segments Being Added (18 Markets Total to Choose From)
-- There are ONLY 40 business days left until MACWORLD EXPO/New York!
-- Act today: offer is limited!
Greetings!
Macworld Conference & Expo is the largest venue for IT professionals, users and enthusiasts to explore and learn about the latest innovations for the Mac platform. Tens of thousands of people will gather at Macworld Conference & Expo New York this coming July to be educated, purchase products and services, network with their peers and find solutions to their issues.
What Attendees Come To See:
Attendees are looking to test drive, touch and experience the products and services that exhibitors put in front of them. Statistics from last year's show indicate 80% of the attendees are involved in the purchase decisions for computer systems, hardware and software, 99% come to see new products, 98% to learn about new technologies, and finally 94% attend simply to keep up-to-date with the Macintosh industry. That said, we're offering a turnkey solution to ensure you are there to showcase your company's offerings to this dedicated audience.
Where Attendees Come To See:
The Special Interest Areas have long featured both up-and-coming companies, as well as showcased technologies. These pavilions provide exhibiting companies with a cost-effective, turnkey method to reach their target audiences without requiring a large staff or display. In turn, attendees with particular interests can experience first-hand the very latest Macintosh technology for specific market segments in a cohesive setting.
About Special Interest Areas:
In addition to the many returning special interest areas, Xplain and IDG World Expo are adding a number of new market segments for the upcoming shows. In all, the following markets will be represented in the shows' pavilions:
| Bluetooth | Mobile Computing |
| Wireless Technologies | Enterprise Solutions |
| Education | Server Solutions |
| Networking | SciTech |
| Digital Media | Small Business |
| Assistive Technologies | Java |
| Scripting Solutions | Internet Services |
| Desktop Innovations | Consulting Services |
| Linux/Unix -> Mac OS X Ports | MacTech Central |
TURNKEY PACKAGES: A single (1-meter) station package includes:
A 1-meter station property with storage
One padded stool (per station)
Electrical (standard 500 watts)
A wastebasket and nightly booth cleaning
Carpet
4 Exhibitor badges (per station)
Security; after show hours until start of show the next day
Listing in the MWNY 2002 Show Guide
Station Header for company ID (text only)
Dedicated Xplain Pavilion web site presence
Exhibitor (by Company Name) Listing on MWNY 2002 web site
Exhibitor (by Product Type) Listing in Buyer's Guide
Pre-show advertising and promotion
Turnkey Custom Exhibitor Services
On site coordinator and services liaison
Prices for stations start at $2995, and vary by size and Pavilion. Larger (e.g., double) stations are available as well.
| | MacTech Central | Other Pavilions |
| Single Station: | $2995* | $3495* |
| Double Station: | $5995* | $6495* |
| Single (no subsidy): | $3495 | $3995 |
| Double (no subsidy): | $6495 | $6995 |
* BONUS OFFER: Reflects $500 subsidy from MacTech Magazine (first 10 stations eligible for this subsidy).
MacTech Magazine also extends MacTech advertisers a $500 subsidy for any of the Special Interest Pavilions at Macworld Expo New York 2002. For those interested, ask for more information. If you're not a current advertiser in MacTech Magazine, contact adsales@mactech.com and check out the low cost print media opportunities available to help you qualify for this amazing discount. (Offer may not be used in conjunction with any other subsidy.)
LIMITED OFFER: Pavilions are on a limited offer, first-come basis -- so send your reply today! Don't miss this turnkey opportunity to have a presence at this years east coast Macworld Conference & Expo!
TURNKEY BENEFITS: Show up for two hours on setup day, plug-in your computer, hang up your posters, and set out your literature -- WE DO ALL THE REST!
Macworld Conference & Expo New York
Expo: July 17-19, 2002
Exhibit Hall Hours:
| Tuesday, July 16, 2002 | 1:00pm - 5:00pm (Exhibitor Set Up) |
| Wednesday, July 17, 2002 | 10:30am - 6:00pm |
| Thursday, July 18, 2002 | 10:00am - 6:00pm |
| Friday, July 19, 2002 | 10:00am - 4:00pm (Tear Down At 4pm) |
Exhibitor Locations, Times & Directions:
Jacob K. Javits Center
665 West 34th Street
New York, NY 10001-1188
SELLING AT THE SHOW: To help you recoup the costs involved in attending a trade show, and to keep the market focused pavilions dedicated to exhibitors demonstrating their products and services to the attendees, there is the Official Macworld Conference & Expo Store brought to you by DevDepot. See http://www.devdepot.com/macworldofficialstore.html. Here, you can sell your products without any effort on your behalf. For more information, send mail toshowsales@devdepot.com. Reminder: No sales may be conducted from within the pavilions.
IMPORTANT: ACT NOW!
SEND RSVP WITH YOUR LEVEL OF INTEREST
At this time, you should indicate your interest in exhibiting, as well as, your first and second choice of a specific market focus pavilion your company would best fit.
- Yes, definitely want to participate
- Maybe, need additional information
Once you've sent a reply RSVP to reserve a station package at MWNY 2002, we'll fax you an invoice and participant agreement for you to sign and return. No space is guaranteed until we receive your payment, with the signed agreement and have approved your participation.
Then as your participant paperwork is completed and submitted with payment your reservation is confirmed. A customized version of the MWNY 2002 exhibitor kit will be available online in .pdf format in the near future.
SHOW GUIDE DEADLINE: Show Guide Deadline is Tuesday, May 28, 2002
Show Guide Addendum deadline to come.
FOR MORE INFORMATION:
CONTACT US!
Don't forget, space assignments are on a first-come basis -- send us your reply RSVP today. We can make all the arrangements for you!
Contact:
Susan M. Worley
Events Manager
reservations@xplain.com
http://www.xplain.com/macworldexpo/
805-435-1004 direct
805-494-9797 main
805-494-9798 fax